Making Creativity Practical: Innovation That Gets Results
By channeling parts of the creative process, organizational leaders can effectively align this powerful problem-solving tool with their organization's current challenges.
By channeling parts of the creative process, organizational leaders can effectively align this powerful problem-solving tool with their organization's current challenges.
Author | Stan S. Gryskiewicz and Sylvester Taylor |
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ISBN | 978-1-882197-78-1 |
Publisher | CCL Press |
Guidebooks | Ideas Into Action Guidebook |
Creative solutions can be challenged and defended in the pursuit of profitability. But first, creativity must be demystified. The process of making creativity practical provides leaders with a problem-solving approach that produces high-quality ideas that are appropriate to the task—which means groups and organizations can implement them with less risk.
What Is Practical Creativity? | 7 |
Why Is Practical Creativity Important? | 8 |
Making Creativity Practical | 10 |
Stating the Problem | |
Understanding Approaches to Problem Solving | |
Seeking the Right Creative Path | |
Choosing the Right Creative Path | |
Generating Ideas | |
Evaluating Ideas | |
Making a Place for Creativity at Work | 27 |
Suggested Readings | 30 |
Background | 30 |
Key Point Summary | 31 |
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